Introduction

When it comes to B2B marketing, having the right software can make a significant impact on business growth. B2B marketing software offers various tools and features that help businesses streamline their marketing efforts, improve lead generation, and enhance overall marketing performance. In this blog post, we will discuss five examples of B2B marketing software that can be instrumental in driving success for your business.

Outline

• Importance of B2B marketing software


• Preview of the 5 examples to be discussed:




• ExactBuyer


• Software A


• Software B


• Software C


• Software D

Now, let's take a closer look at each of these B2B marketing software examples and explore how they can benefit your business.

Example 1: ExactBuyer - Real-Time Contact and Company Data Solutions

Are you looking to improve your lead generation efforts and build more targeted audiences? Look no further than ExactBuyer's real-time contact and company data solutions. With its advanced technology and comprehensive database, ExactBuyer offers a range of features and benefits that can transform your B2B marketing strategies.

Explore the Features:

• Real-Time Data: ExactBuyer provides up-to-date and verified contact and company data, ensuring that you have the most accurate information at your fingertips.


• Audience Intelligence: Gain valuable insights into your target audience with ExactBuyer's audience intelligence solutions. Identify key decision makers, understand their job changes, and build relationships with potential champions.


• AI-Powered Search: With ExactBuyer's AI-powered search, finding relevant contacts and companies has never been easier. Simply type in a sentence or query, and instantly get related contacts or companies that match your criteria.


• Integration with Sales Tools: ExactBuyer seamlessly integrates with popular sales tools like HubSpot and Salesforce, allowing you to streamline your processes and manage your leads more effectively.

Benefits of ExactBuyer:

• Improved Lead Generation: By leveraging accurate and up-to-date data, ExactBuyer helps you generate higher quality leads and increase conversion rates.


• Targeted Audiences: With ExactBuyer's audience intelligence solutions, you can build more targeted audiences, ensuring that your marketing efforts reach the right people at the right time.


• Time and Cost Savings: Say goodbye to manual list building and outdated data. ExactBuyer saves you time and resources by providing real-time updates and access to a vast database of contact and company information.

ExactBuyer has already proven its effectiveness with notable success metrics. Companies like Brex experienced a 40% increase in booked demos, while Gorgias saw a 55% increase in qualified deals. Ramp, on the other hand, witnessed a 70% increase in positive replies, and Northbeam achieved a 95% reduction in time spent on list building. These success stories highlight the impact that ExactBuyer can have on your business.

ExactBuyer offers different pricing plans to cater to your specific needs. The Sales Plan, priced at $495 per month, provides unlimited real-time employment updates, company search, AI-powered search, and integrations with HubSpot and Salesforce. The Recruiting Plan, priced at $249 per month, gives you access to over 270 million verified candidates and additional search features. The Marketing Plan, starting at $899 per month, offers native HubSpot and Salesforce integrations, account and contact enrichments, market mapping, reporting and analytics, and real-time audience generation across multiple channels. Additionally, ExactBuyer offers an API plan priced at $999 per month, providing access to all API endpoints and extensive contact and company data.

Don't settle for outdated and unreliable data. Choose ExactBuyer for real-time contact and company data solutions that will revolutionize your B2B marketing strategies. Take advantage of its powerful features, extensive database, and proven track record of success. Visit exactbuyer.com/pricing to explore the pricing options and find the perfect plan for your business.

Example 2: Another B2B Marketing Software

When it comes to evaluating B2B marketing software options, it's important to consider the unique features that each solution offers. In this example, we will discuss another B2B marketing software that stands out with its ability to find new accounts in specific territories and identify potential partners or hires for sales or engineering roles.

1. Territory-based Prospecting

This B2B marketing software provides a powerful tool for businesses looking to expand their client base in specific territories. With its advanced search capabilities, users can easily find new accounts and prospects within a defined geographical area. Whether you're targeting a specific city, region, or country, this software can help you identify potential customers who are more likely to be interested in your products or services.

2. Partner and Hiring Opportunities

One of the standout features of this B2B marketing software is its ability to identify potential partners or hires for sales or engineering roles. By leveraging its vast database of company and contact information, the software can help you find suitable candidates or companies that align with your specific requirements. Whether you're looking for a strategic partnership or need to fill key positions in your sales or engineering team, this software can streamline the process and save you valuable time and resources.

By leveraging the advanced search and filtering capabilities of this B2B marketing software, you can build targeted audiences and connect with prospects that are more likely to convert into customers. Whether you're looking to expand your client base, find strategic partners, or hire top talent, this software can provide valuable insights and opportunities to drive your business forward.

If you're interested in exploring this B2B marketing software further or have any questions, feel free to contact us for more information.

Example 3: Next B2B Marketing Software

In this example, we will highlight the success metrics achieved by a different B2B marketing software. We will showcase how this software helped increase booked demos, qualified deals, positive replies, or reduced time for list building for various companies.

Success Metrics

• 40% more booked demos for Brex


• 55% more qualified deals for Gorgias


• 70% more positive replies for Ramp


• 95% less time for list building for Northbeam

These success metrics demonstrate the effectiveness of the B2B marketing software in achieving specific goals for different companies. Let's take a closer look at how this software helped each company:

Brex: By utilizing the B2B marketing software, Brex was able to increase their booked demos by 40%. This resulted in more opportunities to showcase their product and convert prospects into customers.

Gorgias: The B2B marketing software played a crucial role in helping Gorgias secure 55% more qualified deals. With better targeting and audience intelligence, Gorgias was able to focus their efforts on leads that were most likely to convert, resulting in higher success rates.

Ramp: By leveraging the B2B marketing software, Ramp experienced a 70% increase in positive replies. The software provided valuable data and insights, enabling Ramp to craft personalized and targeted messaging that resonated with their audience.

Northbeam: The B2B marketing software significantly reduced the time spent on list building for Northbeam. With automated search and real-time employment updates, Northbeam saved 95% of the time that would have otherwise been spent manually curating and updating their contact lists.

These examples highlight the tangible benefits that the B2B marketing software brings to businesses. By increasing booked demos, qualified deals, positive replies, or reducing time for list building, the software proves its value in helping companies achieve their marketing and sales goals.

Example 4: Fourth B2B Marketing Software Pricing and Features

When evaluating B2B marketing software solutions, it's important to consider the specific features and pricing details of each option. In this example, we will explore the pricing and features of a fourth B2B marketing software, which offers access to a large pool of verified candidates, real-time employment updates, AI-powered search capabilities, and various other attributes for recruitment purposes.

Pricing Details

This fourth B2B marketing software offers a sales plan priced at $495 per month. With this plan, users gain unlimited access to real-time employment updates and company search, as well as unlimited search capabilities. Integration with popular platforms such as Hubspot and Salesforce is also included. For teams, each plan can accommodate up to four seats, making it suitable for collaborative efforts.

In addition to the sales plan, this software also offers a recruiting plan priced at $249 per month. This plan provides access to over 270 million verified candidates with direct emails, mobile phones, and social details. Users can leverage AI-powered search capabilities, boolean searches, and over 75 other attributes to find the ideal candidates for their recruitment needs.

For more advanced marketing requirements, the software offers a marketing plan starting at $899 per month. This plan includes native integrations with Hubspot and Salesforce, allowing users to schedule account and contact enrichments, perform market mapping, generate reports and analytics, and identify job changes of champions and decision makers in real-time. Additionally, the marketing plan enables users to generate and deploy targeted audiences across multiple channels, such as email, phone, text, and ad audiences.

Lastly, the software provides an API plan priced at $999 per month for users who require access to all API endpoints. This plan enables real-time access to contact and company data, as well as technographics, firmographics, and demographics data. With over 415 million B2B and B2C contacts and more than 25 million companies, users can leverage the API to enhance their marketing efforts and gain valuable insights.

Features

• Access to a large pool of verified candidates


• Real-time employment updates


• AI-powered search capabilities


• Boolean searches


• Various attributes for recruitment purposes


• Native integrations with Hubspot and Salesforce


• Schedule account and contact enrichments


• Market mapping


• Reporting and analytics


• Identify job changes of champions and decision makers in real-time


• Real-time audience generation and deployment across multiple channels


• API access with various data endpoints


• Over 415 million B2B and B2C contacts


• Over 25 million companies

Considering the attractive pricing options, the comprehensive features, and the ability to enhance recruitment efforts with access to a large pool of verified candidates, real-time employment updates, and AI-powered search capabilities, this fourth B2B marketing software is a valuable solution for businesses looking to optimize their recruitment processes.

Example 5: Final B2B Marketing Software

In this example, we will discuss the features of a powerful B2B marketing software that offers a range of functionalities designed to enhance your marketing strategies. The software stands out for its native integrations with Hubspot and Salesforce, as well as its ability to provide account and contact enrichments, market mapping, reporting and analytics, and identify decision makers and track job changes.

1. Native Integrations with Hubspot and Salesforce

This B2B marketing software seamlessly integrates with popular CRM platforms, Hubspot and Salesforce. It allows you to sync your data, streamline workflows, and access all the information you need in one central location. By leveraging these integrations, you can effectively manage your leads, contacts, and opportunities, and enhance your marketing campaigns.

2. Account and Contact Enrichments

With this software, you gain access to real-time contact and company data. It provides comprehensive information about your target accounts and their key decision makers. You can enrich your existing contact and account data with details such as job titles, professional history, interests, and more. This enables you to personalize your marketing efforts and create highly targeted campaigns.

3. Market Mapping

The market mapping feature allows you to visualize and analyze your market landscape. You can gain insights into your competitors, identify untapped opportunities, and understand the dynamics of your target industry. This helps you make informed decisions and develop effective marketing strategies.

4. Reporting and Analytics

Track and measure the performance of your marketing campaigns with the reporting and analytics capabilities of this software. It provides detailed reports and analytics that allow you to monitor key metrics, such as engagement rates, conversion rates, and ROI. By analyzing this data, you can optimize your strategies and drive better results.

5. Identify Decision Makers and Track Job Changes

One of the standout features of this software is its ability to identify decision makers within target accounts and track job changes. By staying informed about key personnel changes, you can adjust your marketing approach and reach out to the right individuals at the right time. This proactive approach helps you build stronger relationships and increase your chances of success.

Overall, this B2B marketing software provides a comprehensive set of tools and features to enhance your marketing efforts. From integrations with industry-leading CRM platforms to advanced analytics and personalized targeting capabilities, it empowers you to execute effective and data-driven marketing strategies.

Conclusion

In today's competitive B2B marketing landscape, leveraging marketing software has become crucial for businesses looking to stay ahead of the curve. ExactBuyer offers a comprehensive suite of real-time contact and company data solutions, along with audience intelligence, to help businesses build more targeted audiences and achieve their marketing goals.

By using ExactBuyer, businesses can quickly find new accounts in their territory, identify top engineering or sales hires, discover ideal podcast guests, establish valuable partnerships, and much more. The AI-powered search feature allows users to simply type a sentence and instantly find related contacts or companies that meet their specific criteria.

ExactBuyer's success metrics speak for themselves, with clients experiencing significant improvements in various areas. For example, Brex saw a 40% increase in booked demos, Gorgias reported a 55% increase in qualified deals, Ramp received 70% more positive replies, and Northbeam saved 95% of the time required for list building.

ExactBuyer offers flexible pricing plans to cater to different business needs. The Sales Plan, priced at $495 per month, includes unlimited real-time employment updates, company search, and AI-powered search, as well as native integrations with HubSpot and Salesforce. Each plan can accommodate up to four seats, making it suitable for teams of various sizes.

For businesses in the recruiting industry, ExactBuyer offers a specialized Recruiting Plan at $249 per month. This plan provides access to over 270+ million verified candidates with direct contact details, extensive attributes for targeted searches, and unlimited real-time employment updates.

Additionally, ExactBuyer offers a Marketing Plan starting at $899 per month, which includes features such as native integrations with HubSpot and Salesforce, account and contact enrichments, market mapping, reporting and analytics, identification of job changes in decision-making roles, and real-time audience generation and deployment across multiple channels.

For those seeking a seamless integration with existing systems or applications, ExactBuyer offers an API plan at $999 per month. This plan provides access to all API endpoints, real-time contact and company data, technographics, firmographics, and demographics data, and an extensive database of over 415 million B2B and B2C contacts and 25 million+ companies.

ExactBuyer also caters to the needs of enterprise-level teams and offers custom enterprise plans. These plans can be tailored to meet specific requirements and provide advanced features and support.

To explore the pricing details and find the perfect plan for your business needs, visit ExactBuyer's pricing page. Take advantage of ExactBuyer's reliable and powerful B2B marketing software today and unlock the potential for targeted growth and success.

How ExactBuyer Can Help You

Reach your best-fit prospects & candidates and close deals faster with verified prospect & candidate details updated in real-time. Sign up for ExactBuyer.