Introduction

Choosing the right Account-Based Marketing (ABM) agency pricing plan is crucial for businesses that want to maximize their marketing budgets. With the growing popularity of ABM, it is important to understand the different pricing plans available to find the best fit for your budget and goals. In this article, we will discuss the different ABM pricing plans offered by ExactBuyer and how they can benefit your business.

ABM Pricing Plans

• Sales Plan: The Sales Plan is perfect for businesses that want unlimited real-time company and employment updates. This plan offers native integrations with HubSpot and Salesforce, AI-powered search, and unlimited search capabilities for up to four seats for only $495 per month.


• Recruiting Plan: The Recruiting Plan offers access to over 270 million verified candidates with direct contact information and other details, including unlimited real-time employment updates, AI-powered search, and Boolean searches for $249 per month.


• Marketing Plan: The Marketing Plan includes native integrations with HubSpot and Salesforce, schedule account and contact enrichments, market mapping, reporting and analytics, and real-time audience generation and deployment across every channel (email, phone, text, and ad audiences) starting at $899 per month.


• API Plan: The API Plan offers access to all API endpoints, including real-time contact and company data, technographics, firmographics, and demographics data for over 415 million B2B and B2C contacts and over 25 million companies for only $999 per month.


• Custom Enterprise Plans: ExactBuyer also offers custom enterprise plans for teams that need customizable solutions to fit their unique needs.

No matter your business goals, ExactBuyer has the right pricing plan to help you achieve them. Choose the plan that best fits your budget and start seeing the benefits of ABM today. Contact us to learn more about our pricing plans and how we can help your business grow.

Understanding ABM Agencies

Account-based marketing (ABM) is a strategic approach to B2B marketing that focuses on targeting high-value accounts or customers. ABM agencies are specialized marketing firms that help B2B companies implement ABM strategies and tactics to drive growth and revenue.

What is ABM?

ABM is a highly targeted approach to B2B marketing in which companies create personalized experiences and campaigns for specific accounts rather than broad-reaching campaigns targeting a wide audience. ABM is based on the principle that investing in high-value accounts is the most effective way to drive revenue growth.

What does an ABM agency offer?

ABM agencies offer a range of services to help B2B companies implement ABM strategies effectively. These services include:

• Account selection and targeting


• Persona development and messaging


• Personalized content creation


• Multi-channel campaign execution


• Analytics and measurement

ABM agencies typically work closely with their clients to develop highly customized campaigns and experiences that resonate with target accounts and drive engagement and revenue growth. With their expertise and experience, ABM agencies can help B2B companies achieve their revenue growth goals and maximize ROI.

ABM Agency Pricing Models

Account-Based Marketing (ABM) is a targeted marketing strategy that focuses on specific accounts rather than a large audience. ABM agencies provide a range of services to support the execution of marketing campaigns that target high-value accounts. When it comes to ABM agency pricing, there are different models that agencies adopt. Understanding the available pricing models is essential for businesses to choose the right ABM agency that suits their needs and budget.

Hourly Billing

Some ABM agencies charge their clients on an hourly basis. This pricing model is suitable for businesses that need limited services or have a strict budget. ABM agencies that follow hourly billing model often provide a breakdown of services and the hours required to complete them. This enables clients to have better control over their costs.

Fixed Fee

Many ABM agencies follow a fixed fee pricing model. This model involves a predetermined cost for specific services rendered. Fixed fee pricing allows clients to have more clarity on the services they will receive and the associated costs, making it easier to budget and plan.

Retainer-Based

Some ABM agencies follow a retainer-based pricing model where clients pay a predetermined fee in advance for a set period – usually monthly, quarterly or annually. The retainer model is ideal for businesses that need ongoing ABM services on an indefinite basis. It provides a better understanding of the costs involved and ensures a steady cash flow for the agency.

Performance-Based

Performance-based pricing models involve the agency charging clients based on the specific results achieved. This model is common for businesses that require certain outcomes from their ABM campaigns, such as lead generation or conversion rates. In this pricing model, the agency’s compensation is tied to the success metrics agreed upon.

Hybrid Model

Many ABM agencies follow a hybrid pricing model that combines different pricing models to provide a tailored package that meets specific client requirements. This model typically involves custom pricing packages geared towards the unique needs and goals of individual clients.

Choosing the right ABM agency pricing model depends on several factors, such as the services required by the clients, their budget, and the business goals they want to achieve. Understanding the different pricing models is essential for businesses to select an ABM agency that fits their needs.

Factors Affecting ABM Agency Pricing

Account-based marketing (ABM) is a highly targeted marketing strategy that requires a tailored approach for each client. As such, ABM agency pricing can be influenced by a variety of factors, including:

1. Scope of Services

The scope of services provided by the ABM agency can impact the overall pricing. Some agencies offer comprehensive services, including strategy development, content creation, and lead generation, while others may only offer a specific service or package.

2. Target Audience

The target audience can also affect the pricing, as some industries or niches may require a more specialized approach, which can require more resources and expertise.

3. Geographic Location

The geographic location of the agency and the client can also play a role in pricing, as the cost of living and business expenses can vary depending on the location.

4. Agency Expertise and Reputation

The expertise and reputation of the agency can also be a factor in pricing. Agencies that have a proven track record of success and are recognized as industry leaders may charge higher rates.

5. Duration of Engagement

The length of the engagement can also affect the pricing. Short-term engagements may be priced higher than long-term contracts due to the increased effort required to achieve results in a shorter period of time.

It's important for clients to consider these factors when selecting an ABM agency and negotiating pricing to ensure they are receiving the best value for their investment.

Explore Pricing Plans

Are you looking for the best ABM agency pricing? ExactBuyer offers a wide range of pricing plans to suit your budget and business needs. Here's a comprehensive look at the different plans on offer:

Sales Plan - $495 per month

• Unlimited real-time employment updates and company search


• Unlimited search and AI powered search


• Native Hubspot and Salesforce integrations


• Up to 4 seats

Recruiting Plan - $249 per month

• Access to over 270+ million verified candidates with direct emails, mobile phones, and social details


• Unlimited real-time employment updates, AI powered search, and boolean searches


• Skills, certifications, interests, work history, education, and +75 other attributes

Marketing Plan - starts at $899 per month

• Native Hubspot and Salesforce integrations


• Schedule account and contact enrichments


• Market mapping, reporting, and analytics


• Identify champions and decision maker job changes


• Real-time audience generation and deployment across every channel: email, phone, text, ad audiences

API Plan - $999 per month

• Access to all API endpoints


• Real-time contact and company data


• Technographics, firmographics, and demographics data


• Over 415 million B2B and B2C contacts


• Over 25 million+ companies

In addition to these plans, ExactBuyer also offers custom enterprise plans for teams. To view pricing, visit our pricing page.

With ExactBuyer's affordable and flexible pricing plans, you can easily find new accounts, top engineering or sales hires, and more. Try out our AI-powered search by just typing a sentence and getting related contacts or companies today.

Affordable and Effective

As a business owner, finding the best pricing plan for your needs can be a challenge. You want a plan that fits your budget while still providing effective results. Here are some tips on how to find a pricing plan that meets your needs:

1. Determine your budget

The first step is to determine your budget. Knowing how much you can spend on a pricing plan will help you narrow down your options and find a plan that fits your financial goals. Make sure to include the cost of any additional services or tools you may need, such as integrations or customization options.

2. Evaluate your needs

Before you can choose a pricing plan that's right for you, it's important to evaluate your needs. Consider factors such as the size of your business, your target audience, and your goals. This will help you choose a pricing plan that provides the features and functionality you need to achieve your objectives.

3. Compare pricing plans

Once you know your budget and needs, it's time to start comparing pricing plans. Look for plans that fit your budget and provide the features and functionality you need. Don't be afraid to reach out to the provider for more information or to ask for a custom plan that meets your specific needs.

4. Read customer reviews

Before you make a final decision, take the time to read customer reviews of the pricing plans you are considering. This will give you an idea of the experiences other businesses have had with the pricing plans and whether they have been effective in achieving their goals.

By following these tips, you can find an affordable and effective pricing plan that meets the needs of your business.

Tips to Pick the Right Pricing Plan

Choosing the right ABM agency pricing plan can be a daunting task. With so many options available in the market, it can get overwhelming for businesses to pick the plan that aligns with their goals and budget. Moreover, a wrong pricing plan can lead to wastage of resources and cause inconvenience in the long run. In this article, we will discuss the factors that you should consider while choosing the best ABM agency pricing plans.

Factors to Consider While Choosing the Best ABM Agency Pricing Plans

• Business Goals: The first factor that you should consider while choosing an ABM agency pricing plan is your business goals. These goals could include increasing your sales numbers, improving your marketing strategy, or hiring top-notch talent. Always look for a plan that is specifically designed to meet the objectives you have set.


• Budget: Budget is the most obvious factor to consider when choosing a pricing plan. Look for a pricing plan that fits your budget and provides value for money.


• Features: Features play a very important role in deciding the right pricing plan. Look for features that are relevant to your business goals and can help you achieve your objectives. An ABM agency pricing plan with advanced features may cost more, but it can lead to better returns in the long run.


• Scalability: As your business grows, your ABM agency pricing plan should be able to scale along with it. Look for a pricing plan that provides flexibility and can adapt to your changing business needs.


• Experience: It's always a good idea to research the experience of the ABM agency you are considering. Look for reviews and feedback from their clients to get an idea of their quality of service.

By considering these factors, you can select an ABM agency pricing plan that best fits your needs and helps you achieve your business objectives. At ExactBuyer, we offer different pricing plans designed for the specific needs of businesses. Each plan comes with various features and benefits, so you can choose the one that's right for you. Contact us today to learn more about our pricing plans and find the one that best fits your business!

Visit our pricing page to know more https://www.exactbuyer.com/pricing

Conclusion: Find Your Affordable and Effective ABM Agency Pricing Plan Today

When it comes to finding a reliable and effective ABM agency, selecting the right pricing plan can make all the difference. ExactBuyer understands that every business has unique needs and thus offers a range of pricing plans to fit different budgets and goals. Here, we outline our pricing plans and their features to help you find the perfect one for your business.

ExactBuyer Pricing Plans

ExactBuyer offers three pricing plans: Sales, Recruiting, and Marketing. Each plan includes features that cater to specific business needs. Our pricing plans are as follows:

• Sales Plan: At $495 per month, this plan offers unlimited real-time employment updates and company search, unlimited search, AI-powered search, and native Hubspot and Salesforce integrations. The plan supports up to four seats.


• Recruiting Plan: At $249 per month, this plan provides access to over 270 million verified candidates with direct emails, mobile phones, and social details. It includes unlimited real-time employment updates, AI-powered search, boolean searches, skills, certifications, interests, work history, education, and +75 other attributes.


• Marketing Plan: At $899 per month, this plan offers native Hubspot and Salesforce integrations, Schedule Account and Contact Enrichments, Market Mapping, Reporting and Analytics, Identify champions and decision-maker job changes, Real-time audience generation and deployment across every channel: Email, Phone, Text, Ad Audiences.


• API Plan: At $999 per month, this plan provides access to all API endpoints, real-time contact and company data, technographics, firmographics and demographics data, over 415 million B2B and B2C contacts, over 25 million+ companies.

Custom enterprise plans are also available for teams with more specific needs. Check out our pricing page for more information on enterprise plans.

Let ExactBuyer help you find the perfect ABM agency pricing plan to fit your budget and goals. Contact us today to learn more!

Visit our pricing page for more details on our pricing plans.

How ExactBuyer Can Help You

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